EASY Radio Day & Night Packages

EASY Radio Day & Night Packages
(formerly known as Radio Day & Night Packages)

Advertise on a radio station of your and enjoy huge savings with our EASY Radio Day & Night packages!

Terms and Conditions apply. For more details on the day package click here. For more details on the night package click here.

Movies in the park

Class95fmRADIO
Class 95FM Movies in the Park
6 Aug 11, Sat, 6pm onwards, Fort Canning Park (Free admission)

Following the phenomenal success in 2010, Class 95FM Movies in the Park returns this year with movie titles Despicable Me and Iron Man 2! With an expected turn-out of 6000 listeners, Class 95FM is bringing back the ultimate outdoor movie experience of entertainment under the stars.

MediaCorp just released their yearly GSS Advertising package. Combine 2 or more platforms to enjoy additional discounts. Or go straight with any single platform of choice from TV, Print to Radio.

Mediagates Advertising - services seen through a cloud tag. Glance through the services.  Click through to see my work site. But pardon the dust, it’s still being improved :)

Mediagates Advertising - services seen through a cloud tag. Glance through the services. Click through to see my work site. But pardon the dust, it’s still being improved :)

The future is in integrated media functions. The cost of media will continue to head north and the audiences opposite direction. It’s becoming pricier to reach each consumer. Cross media planning gives the advertiser the ability to reach a wider audience at lower CPM (cost per thousand). Larger companies with fatter advertising budgets may scorn at it but essentially the smaller businesses will greatly benefit from it.

Take the example of a Straits Times full page advertisement costing $17,928 Run-on-page on a Mon-Wed. Estimated circulation of 365,000 and a readership of about 1.4 million.

Compare this to a cross media campaign of TV + Print + Online + Outdoor + Radio that stretches for 2 or 4 weeks - for the same price (including production work on all platforms)

Some would say we need to focus on the targeted audience. Yes, i do agree in that statement - if it was 10 years ago. Consumers are clever and very dynamic. The same consumer we are reaching out is now consuming outdoor, tv, online, radio and other forms of media in smaller bites. People generally are like windows operating systems, multi-tasking and spending little time on singular things. When was the last time you spent quality time reading through a newspaper?